Privacy Policy

Privacy Policy

Last updated: April 23, 2026

Buyitem.lk Pvt Ltd (“Buyitem.lk”, “we”, “us”, or “our”) operates the website https://buyitem.lk. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, place an order, or interact with us through any channel including WhatsApp, Facebook, Instagram, or phone.

By using our website or services, you consent to the practices described in this policy.

1. Information We Collect

1.1 Information You Provide

  • Account Information: Name, email address, phone number, and password when you create an account.
  • Order Information: Billing and shipping address, phone number, email, and payment details when you place an order.
  • Communication Data: Messages you send us via WhatsApp (+94 777 123 445), email (info@buyitem.lk), Facebook Messenger, Instagram DMs, or phone calls.
  • Inquiry Data: Product inquiries, quotation requests, and feedback you submit through our website or messaging platforms.

1.2 Information Collected Automatically

  • Device Information: IP address, browser type, operating system, device type, and screen resolution.
  • Usage Data: Pages visited, time spent on pages, products viewed, items added to cart, and referral source.
  • Cookies and Tracking Technologies: We use cookies, Google Analytics, Google Ads conversion tracking, Google Tag Manager, and Meta (Facebook) Pixel to understand website usage and improve our advertising (see Section 5).

2. How We Use Your Information

We use the information we collect to:

  • Process and fulfil your orders, including delivery coordination across Sri Lanka.
  • Communicate with you about your orders, inquiries, and account.
  • Send order confirmations, shipping updates, and payment receipts.
  • Provide customer support via WhatsApp, email, phone, and social media.
  • Improve our website, product offerings, and customer experience.
  • Run and measure advertising campaigns on Google Ads and Meta (Facebook/Instagram).
  • Detect and prevent fraud or unauthorized transactions.
  • Comply with legal obligations.

3. How We Share Your Information

We do not sell your personal information. We may share your data with:

  • Delivery Partners: Name, address, and phone number to fulfil deliveries island-wide.
  • Payment Processors: Payment details are processed securely by our payment gateway providers. We do not store full credit/debit card numbers.
  • Advertising Platforms: Anonymized or hashed data shared with Google Ads and Meta for advertising measurement (conversions, retargeting audiences). This data is used solely to serve relevant ads and measure campaign performance.
  • Business Tools: We use internal business management software (Odoo ERP) to manage orders, inventory, and accounting. Your data is stored securely within these systems.
  • Legal Requirements: We may disclose your information if required by law, court order, or government request.

4. Data Retention

  • Account Data: Retained as long as your account is active. You may request deletion at any time.
  • Order Data: Retained for 7 years for accounting, tax, and legal compliance purposes.
  • Communication Data: WhatsApp and messaging history retained for customer service and dispute resolution purposes.
  • Analytics Data: Aggregated and anonymized data may be retained indefinitely for business analysis.

5. Cookies and Tracking Technologies

Our website uses the following tracking technologies:

Technology Provider Purpose
Google Analytics Google Website traffic analysis and user behavior insights
Google Ads Conversion Tracking Google Measure ad campaign effectiveness and conversions
Google Tag Manager Google Tag management for analytics and advertising scripts
Meta Pixel Meta (Facebook) Measure Facebook/Instagram ad performance, build retargeting audiences
Conversions API (CAPI) Meta (Facebook) Server-side event tracking for improved ad measurement accuracy
WooCommerce Cookies WooCommerce Shopping cart, session management, and user preferences

You can manage cookie preferences through your browser settings. Disabling cookies may affect website functionality, including the shopping cart and checkout process.

Opt-Out Options

6. Data Security

We take reasonable measures to protect your personal information, including:

  • SSL/TLS encryption on all website pages.
  • Secure storage of customer data in access-controlled systems.
  • Restricted access to personal data on a need-to-know basis.
  • Regular security reviews of our systems and processes.

However, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security of your data.

7. Your Rights

You have the right to:

  • Access the personal data we hold about you.
  • Correct inaccurate or incomplete data.
  • Delete your account and associated data (subject to legal retention requirements).
  • Opt out of marketing communications at any time.
  • Withdraw consent for data processing where consent is the legal basis.

To exercise any of these rights, contact us at info@buyitem.lk or WhatsApp +94 777 123 445.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites. We encourage you to read the privacy policies of any third-party sites you visit.

9. Children’s Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected data from a child, we will take steps to delete it promptly.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with the updated “Last updated” date. We encourage you to review this page periodically.

11. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us:

  • Buyitem.lk Pvt Ltd
  • Address: 10/6 Ruhunukala Mawatha, Western Province, 00800, Sri Lanka
  • Email: info@buyitem.lk
  • Phone/WhatsApp: +94 777 123 445
  • Website: https://buyitem.lk

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